Great ideas for folks selling online.

Quite a few sellers (who knows how many? Probably hundreds of thousands) are looking for alternatives to "one site fits all" auctions, and are at the same time looking for better ways to generate -- and boost -- their online sales.

One way of doing this is the blog. (which is one of the reasons I started this blog, the other is my "frustrated writer" syndrome!). Blogs are picked up by search engines quickly, if there is new content in them frequently the results are better, and a seller can achieve some "unexpected results" by blogging.

One of the up and coming auction sites that stands to profit from a migration of buyers and sellers in the next few weeks is Online Auction dot com. Last weekend, their president Chris Fain appeared on a radio show to talk about the possibilities coming, and one of the more vocal and active seller on Online Auction, Karen "callmemomo" Hammond, also talked to the show hosts about an upcoming "Rummage Sale" that she helped organize.

The idea is nothing new. However, during the radio show, another well-known figure in the online auction world, Scott Pooler, spoke to Hammond about an idea he had: What if every participant in the OLA auction site's Rummage Sale posted a list of their items on a blog of their own? Wouldn't this have the potential for bringing the buyers to the site en mass?

Here's the link to Scott's blog post about the radio show and the idea, and what happened next. I think that this is a wonderful idea, and one that all online sellers could embrace to boost their sales. Blogs generate great search engine results and have become quite a popular tool to do just that: Indeed, if all the sellers on onlineauction.com blogged their listings, I bet the results would be spectacular.

(look for my Online Auction rummage sale items here no later than Monday the 28th of April... And if you are a seller on OLA and are participating in the "Rummage Sale blogfest", let me know and I'll post a link to YOUR blog for the sale here.)